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Level 6

New 2024 Syllabus Level 6 Diploma in Professional and Digital Marketing

Who is Level 6 For?

The Level 6 Diplomas in Professional Marketing and Professional Digital Marketing will establish the knowledge, skills and understanding to be able to perform at a management level and to carry out an essential and successful professional marketing role within the workplace.

It is aimed at the professional marketer working in an operational, supervisory or management role who wishes to develop their knowledge and skills across a range of areas to succeed and progress their career in marketing.

Entry Requirements:

One or more of the following is required:

  • CIM Level 4 Certificate in Professional Marketing or CIM Level 4 Certificate in Professional Digital Marketing
  • Any relevant Level 4 qualification.
  • Foundation Degree in Business with Marketing.
  • Bachelor’s or Master’s degree from a recognised university, with at least one-third of credits coming from marketing content (i.e. 120 credits in Bachelor’s degrees or 60 credits in Master’s degrees)
  • Professional practice (suggested two years marketing in an operational role) plus diagnostic assessment onto Level 6.

Length of Study and Assessment:

  • It is anticipated that each module takes 170 hours of Total Qualification Time (TQT).
  • TQT includes guided learning, work-based learning, supported self-study time, assessment preparation time, and assessment time.
  • There are four assessment sessions per year.
  • The Mandatory module is assessed through an online plan submission and online short and extended answer questions of 120 minutes.
  • All other modules are assessed via an online multiple-choice test, comprising 50 questions to be completed within 90 minutes.

Diploma Structure

The New 2024 Syllabus Level 6 Diploma consists of four modules, one mandatory and three elective. You MUST select at least one module from Groups 1 and 2.

Option 1
Strategy and Planning (Mandatory)
Option 2
Strategy and Planning (Mandatory)

Module Details

To obtain the Extended Level 6 Diploma you must complete a fifth module from either Group.


For more information about assessments, please visit our CIM fees page.

Frequently Asked Questions

Question Answer
What is the duration of the Level 6 Diploma? Each module takes 170 hours of Total Qualification Time (TQT), with four modules required for the standard diploma.
Can I take the course without prior qualifications? Yes, if you have two years of marketing experience in an operational role and pass a diagnostic assessment.
How are the modules assessed? The mandatory module involves an online plan submission and 120-minute Q&A, while elective modules are assessed via a 90-minute online multiple-choice test.
What is the Extended Level 6 Diploma? It requires completing a fifth module from any group in addition to the standard four modules.